Ralf consistently brings his impeccable taste and talent to his working relationships. Using cool technical transitions and match-cuts, along with his signature animated visuals, Ralf’s touch brings freshness and originality to any brand in ways that are always visually surprising and emotionally engaging. Whether he’s creating a strikingly original arthouse vision to enhance the allure of a prestige client, or harnessing the energy of street sports to make everyday products buzz.
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In our most recent work for Menzis, director Ralf Demesmaeker gives a poetic touch to the campaign “Leefkracht”. The project centers around the concept of vitality, a physical as well as a mental force that can be found in everyone. From an 80-year-old gentleman to a young girl recovering from an illness, the campaign shows people’s raw authentic selves. Ralf worked with real talent, instead of actors, in order to achieve a documentary atmosphere harnessing genuine energy.
Credits
Client: Menzis
Agency: Roorda Reclamebureau
Production: Eyeforce
Director: Ralf Demesmaeker
DOP: Tim Kerbosch
Project Manager: Michelle Krevetzky
Producer: Niels Visser
Production Manager: Lion Kojo
Junior producer: Jill Sanrodji
Production Assistants: Benthe Bus, Rien van der Houwen & Wouter Kloosterman
Research & Casting: Sari Jacobs
Art director: Tessa Beijer
1st AD: Lotte Schmidt
3rd AD: Siebe Stolk
1st AC/Focus Puller: Rob van Dam
2nd: Tom Arkenbout
VTR: Joel Sperling
Gaffer: Koen van Bergen
Best Boy: Abel Berghuizen
Light assistant: Adnan Jerbi
Photographer: Anne van Zantwijk
Sound: Koos van der Vaart
Grip on Water: Frerik Scheffer
Grip Cart: Mick Durlacher
Animal Handler: Jaap Zunneberg
Stylist: Mette de Vries
H&Mu: Iris Bosman
Editor: Amber Hooijmans
Grading: Ruben Labree
Music: MOST___original soundtracks___audio post
Sound design: Feike de Wit | Sound Circus
Mediabureau: Mindshare
More info
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Because athletes need to wear clothes too. A film to present the Team Belgium’s outfits for the 2021 Tokyo Olympics. Ralf brings a surrealistic atmosphere, paired with rich symbolism. Feel the adrenaline rush!
Credits
Client: BOIC
Production: aka demensen
Executive Producer: Pieter Maes
Creative Director: Tom Willems
Creatie: Jasper Declerck
Producer: Rana Cools
Production assistant: Koen Vijverman
Production intern: Lara Vromman
1AD: Thuline Debrauwer
DOP: Sander Vandenbroucke
2nd AC: Victor Maes
2nd AC: Kyle Crowell Drone: aeroplay films
Focus Puller: Bart Bleuze
Gaffer: Bert Reyskens
Electro: Wout Vanachten
Electro: Dieter Roelens
Electro: Michael Swennen
Electro: Jimmy Stas
Key Grip: Stijn Detroyer
Grip assistant: Tim Roels
Drone operators: Jan Crommelinck & Thomas Demeyer / Aeroplayfilms
Art director: Beatriz_Arteaga
Marthe Espel Florian Durie
Styling: Marine Gabaut
Make up: Katarina Goyvaerts
Location management: Gaetan Vela
Location management: Onno Boone
Location scout: Githa Hermans
Editor: Gert Van Berckelaer @montagewinkel
Sound design: Eli Sundermann
Online: Pieter Jan Brouwers
Grade: Kene Illegems
More info
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In Secreto, we follow the life of a voyeur and uncover the secret world of several characters and their double lives. The Snake Boy, the Insta Queen, the Drag Queen, the Seance Trio and the Ghost. What is real and what isn’t? Everybody has secrets. Everybody.
Credits
AGENCY Maister
PRODUCTION MANAGER Geert De Wachter
DOP Sander Vandenbroucke
FOCUS PULLER Boris Godfroid
LIGHT GAFFER Kristoff Collier
KEY GRIP Tomas Vancamp
ART DIRECTOR Beatriz Arteaga
STYLIST Marine Gabaut
MAKE UP Sanne Schoofs
NIMAL HANDLER Walter Verhoeven
LOCATION MANAGER Zowie Boone
ASS LOCATION MANAGER Hicham
PHOTOGRAPHER Jan Opdekamp
SET PHOTOGRAPHY Thomas Sweertvaegers
MAKING OF Bram Kempynck
CAST Grietje Troch & Models Office
EDITOR Gert Van Berkelaer
VFX Pieter Jan Brouwers
GRADE Kene Illegems
VOICE Jeanne Sauvat
MUSIC & SOUND DESIGN Koenraad Foesters
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De Warmste Week is a campaign to motivate young people to set up initiatives around inclusion. All donations go to directly to these initiatives. Because being able to be who you are is important.
Credits
Client: VRT - De Warmste Week
Creatie: Jonas Marysse & Ruben Van Maldeghem
Production: Hamlet
Executive Producer: Ruben Goots Jason Felstead Pim Verhaert
Producer: Robin Paul
Ass Producer: Kaat Debeys
casting: Oimundo Casting
1AD: Miki Bedeleem
DOP: Edouard Legrelle
1st AC: Didier Frateur
2nd AC: Sofie Van Bos
Steadicam: Sander Blok
Gaffer: Edouard Chandelle
Electro: Nathan Larbouillat
Art director: Dries Vanoirbeek
Sound: Thomas Dockx
Styling: Johanna Godts
Make up: Siska Bouwen
Location scout: Githa Hermans
Location management: Romain Bertouille
Post producer: Dominique Ruys
Editor: Maarten Janssens
Killer soundtrack: Tsar B
Mix and sound design: Raygun
Online: Pandemie
Grade: Kene Illegems
More info
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With a resolutely dynamic and young tone of voice, the campaign is built around a film that shows how easy it is to fully enjoy life with ING. A short piece to celebrate your passions and dreams.
Credits
Client: ING
Agency: Mortierbrigade
Creative Directors: Jens Mortier, Joost Berends, Philippe De Ceuster
Creatives: Zoé De Priester, Ines Martinez
Strategy: Dorien Mathijssen
Director: Ralf Demesmaeker
Lead producer: Lore Meert
Producer: Anneleen Vande Voorde
Production: Hamlet Executive
Producer: Thomas Hofman, Ruben Goots, Jason Felstead
Producer: Jelle Robbeets
DOP: Sander Vandenbroucke
Art Director: Beatriz Arteaga
Editor: Maarten Janssens
Grading: Kene Illegems
Online: Pieter-Jan Brouwers
Post Producer: Jelle Robbeets
Editor: Maarten Janssens
Music: Gregory Caron
Photography: Jan Opdekamp
More info
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Client : Extreme
Agency : Publicis Groupe
Agency Producer : Nicky Furno
Executive Creative Director: Dylan Davies
Writer : Trevor Sacks
Art Director : Jan van Biljon
DOP : Ramon Mellet
Trinity Op : Jo Oosthuizen
Photographer : Caroline McLelland
Edit + Online : Tim Weyer
Colourist : Kyle Stroebel
Sound engineer : Chris Querido
Music track : @dvinebrothers feat @theonlyterrytreasure courtesy of @sheerpublishing
Production Coordinator : Sibusisiwe Luhlongwane
Casting and Choreography : Cleo Nottcut-Williams
1st AD : Tony Tex
Art Director : Michael Linders
Wardrobe stylist : Lethabo Motlatle
Hair and make-up : Queen
Pack Stylist : Paul Colyn
Unit Manager : Mikaeel Rinquest
Props Master : Tiago Rodrigues
Art Assistant: Alice Kesselaar
Wardrobe assistant : Dalton Smit
Hair and make-up assistant : Stuart Senekal
Catering : Shonah
Unit Assist : Sulaiman Ryklief
Gaffer: Marcel Shimba
Grip : Judas Banda
Focus : Kevin Schnider
Loader : Tafadzwa Pasi
Drone : @darkwingaerials
DIT/VTO : Michael Rixen
Sound : Luis Trujillo
Best Boy Grip : Steven Steeneberg
Grip Assist : Lulamile Kafi
Best Boy Lighting : Mzingisi Nhinhi
Stills Assistant : Zac Marx
BTS : Etienne van Rensburg + Erin Nel
PA: Jean Liebenberg + Maradona Maselana
Lead cast :
Sisamkele Mhlane
Berlin Williams
Sibusiso Sakayi
Sphamandla Khumalo
Nqobile Masondo
Thobeka Maphumulo
Jade Adams